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What Storytelling Principle Do You Always Adhere to?

What Storytelling Principle Do You Always Adhere to?

When it comes to crafting compelling narratives, it's essential to understand the core storytelling principles that resonate across all forms of film and video production. We've gathered insights from six industry experts, including Film Producers and Executive Producers, to share the principles they never compromise on. From prioritizing a clear plot to capturing memorable moments, these professionals reveal their secrets to successful storytelling, no matter the project.

  • Prioritize a Clear Plot
  • Maintain Authentic Storytelling
  • Inspire with Cultural Knowledge
  • Incorporate Character Struggle
  • Develop Relatable Characters
  • Capture Memorable Moments

Prioritize a Clear Plot

One storytelling principle I always adhere to, regardless of the project scope or genre, is the importance of a clear plot. At Tartan Underdog, we believe that a well-defined plot is crucial for guiding the audience and helping them prioritize what truly matters in the story. This clarity creates a sense of direction and ensures that every element of the narrative serves a purpose, whether we're working on a powerful film, an impactful documentary, or engaging corporate training videos. By focusing on a clear plot, we ensure that our stories resonate deeply and effectively with our audience. Explore more about our approach to storytelling at Tartan Underdog.

James Rose
James RoseArtistic Director & Filmmaker (Producer, Director, Editor, Writer), Tartan Underdog

Maintain Authentic Storytelling

One storytelling principle I always adhere to, regardless of the project scope or genre, is the importance of authenticity. Authenticity in storytelling means staying true to the characters, their emotions, and the core message of the story.

Authenticity is crucial because it resonates deeply with audiences, fostering a genuine connection that transcends cultural and social boundaries. Whether I'm working on a large-scale film like 'The Abandon' or a heartfelt docuseries like 'Impact Hope,' I ensure that the story remains authentic to its source. This involves thorough research, respectful representation of the subjects, and an unwavering commitment to portraying the truth, no matter how uncomfortable it might be.

In my experience, audiences can sense when a story is genuine, and this authenticity not only enhances their engagement but also amplifies the impact of the message. By staying true to the essence of the story, we can create narratives that not only entertain but also inspire and provoke thought, ultimately contributing to positive social change.

Regis Terencio
Regis TerencioFilm Producer, SCAYE

Inspire with Cultural Knowledge

Storytelling goes back to the beginning of time, when people would sit around the fire and tell stories to inspire, learn, and entertain, but most importantly, to pass on crucial knowledge that to this day has shaped the way we live. I believe the principle continues to be the same. We, as storytellers, have to keep that in mind and continue to shape stories that not only entertain but also teach and inspire others to pass on traditions, knowledge, and values, which, in my opinion, are the most important factors to keep our culture alive and moving forward.

Jonathan BaezVideo Producer, Keystone RV

Incorporate Character Struggle

Generally speaking, a good story shouldn't be a straight line from A to B. To keep people engaged, and supportive of the characters, there must be a degree of struggle. It can be simple, and it doesn't have to be dramatic. However, struggle is part of the human condition, and we, as an audience, love to see people overcome obstacles and succeed. So, no matter the genre or the type of story you're telling, I will always ensure there is some barrier for the hero to overcome.

Ryan Stone
Ryan StoneFounder & Creative Director, Lambda Video Production

Develop Relatable Characters

One storytelling principle I adhere to, regardless of the project scope or genre, is the importance of creating relatable and well-developed characters. Characters serve as the heart of any narrative, anchoring the audience and providing a lens through which the story unfolds. Readers or viewers are more likely to become emotionally invested in their journeys, triumphs, and challenges when characters are relatable. This connection is important, transforming a simple story into an immersive experience.

Whether it's a science fiction epic or a heartwarming family drama, well-crafted characters can transcend genre boundaries, making the story more engaging and memorable. This dedication to character development ensures each project resonates on a deeper level, leaving a lasting impact on the audience.

Jared Floyd
Jared FloydExecutive Producer, Ajax Creative

Capture Memorable Moments

Seek to capture memorable moments, the small surprises that a viewer will remember long after your video ends. This can mean asking your interview subject an unusual question that makes them laugh, or finding a relevant but unique piece of art on their wall that speaks to their personality. Cultivate an eye for the oddities that will set your work apart from the crowd, keep your audience guessing, and make your narrative more compelling.

Michael Crowe
Michael CroweOwner & Video Producer, Crowe Storytelling

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